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Argentina Argentina. Brazil Brasil. Chile Chile. Colombia Colombia. United States. New Zealand. Sri Lanka. Taiwan, China. Channel Islands. But not everyone in the government was impressed with his financial wizardry. In a federal committee investigated him for creating unfair monopolies by combining small companies into one big corporation. Like many wealthy men of his time, Morgan was a philanthropist. He collected fine art. He donated many valuable works to the Metropolitan Museum of Art.
Live TV. This Day In History. History Vault. Recommended for you. Morgan Battles Coal Miners in Theodore Roosevelt vs. Robert Morgan Flies the Memphis Belle. Andrew Carnegie Scottish-born Andrew Carnegie was an American industrialist who amassed a fortune in the steel industry then became a major philanthropist.
Cornelius Vanderbilt Shipping and railroad tycoon Cornelius Vanderbilt was a self-made multi-millionaire who became one of the wealthiest Americans of the 19th century.
Knights of Labor The Knights of Labor was founded as a secret society of tailors in Philadelphia in Jacksonian Democracy An ambiguous, controversial concept, Jacksonian Democracy in the strictest sense refers simply to the ascendancy of Andrew Jackson and the Democratic party after Banks were equally supportive on the front lines.
Guaranty Trust Company raised money for an ambulance and sent an armored mobile bank to service soldiers in France. Thousands of bank employees enlisted to fight in the war and sent home dramatic tales from the field that made their way into bank newsletters. Soldier 2 : "We saw shrapnel from the defense guns. It was bursting high in the air.
Soldier 3 : "The mines upset and ruined the tanks. It was a masterly defense, one of the best military feats of the war. Elizabeth : Women stepped in to fill vacant jobs as tellers, clerks and loan officers. In addition to their bank duties, these women were instrumental in fundraising and relief work. Partnering with the Red Cross, they knitted socks and sweaters and packaged surgical dressings for soldiers overseas.
In November , World War I came to an end. Many JPMorgan Chase predecessor banks advocated for the rehiring of veterans and erected memorials to honor bank employees who had given their lives for their country. Though international banking played an unprecedented role during the war, it was the banks' dedicated men and women, working at home and fighting overseas, who battled tyranny and enabled democracy to prevail for all.
Rachel: The blue octagon is an iconic and recognizable logo that's become synonymous with the Chase retail brand today. But did you know that its creation sparked a new movement in the design of corporate logos? In fact, when the octagon was first launched it represented a benchmark in corporate culture showing how firms were beginning to understand the significance of a strong brand and how they were perceived in what was already a fast paced world.
But what prompted the bank to reassess its logo back in ? Shortly after the merger that created the Chase Manhattan Bank, then Vice Chairman, David Rockefeller, chose the design firm Chermayeff and Geismar Associates, to create a logo that would best reflect Chase Manhattan's increasing global reach and complement the modern design of the company's brand new 60 story headquarters in Lower Manhattan. The previous logo failed to capture the unique feel of the brand.
Its complex design used five different elements from the company's two main heritage banks, the Bank of the Manhattan Company and Chase National Bank. Rockefeller knew the logo needed a strong graphic, something recognizable around the world. Inspired by a simple geometric shape the design firm hired by Rockefeller created the octagon logo, a visual that was sleek, attractive and timeless. On November 21st, , the new logo was unveiled, one of the first abstract logos used in banking.
With its clean lines and modern look the dynamic symbol mapped against Chase Manhattan's corporate vision demonstrating, as the designers put it, how all activity is centered around a square, implying growth from a central foundation. Just like any business, Chase and its logo have gone through subtle changes over the years.
Although the original design featured multiple colors and patterns, in the solid blue octagon was adopted. While variations in the color and typeface have evolved over the years, the strength of the octagon remains the enduring symbol of the Chase brand. Steven: As early as , JPMorgan Chase's predecessor banks used advertising to tell the public about their banking services and attract new customers.
In the years since our firm was founded, banks have relied on this powerful tool to bring in new business. Early advertisements took the form of newspaper notices and text-heavy magazine ads. But that changed during the s and '60s, a heyday of bank advertising that reached out with more creative content to a broader demographic of potential customers. The ad industry was coming of age and JPMorgan Chase's predecessor banks used the best in the business to craft attention-grabbing promotional campaigns.
In print, radio, and TV, the banks advertising agencies worked hard to change consumers' perceptions of our banks, turning them from impersonal institutions to customer-friendly financial firms, providing services to make their lives easier and better.
The ads featured people trying to relax or have fun while shackled to giant eggs. Then there were the 'You Have a Friend at Chase Manhattan' ads, which sought to personalize the banking experience globally.
This iconic campaign launched in and ran for over 15 years. Whether making a deposit in Malaysia, or wiring money from Mexico, the message around the world was that no matter where you are, Chase is there for you. In contrast to Chase's global focus, Chemical Bank targeted a more specific audience.
TV ad spokesperson: The New York woman. When her needs are financial, her reaction is chemical. Chemical New York. Steven: This campaign was one of the first in the industry to market directly to women. It was right on trend as the decade saw women entering the workforce in greater numbers and gaining more economic power.
With the standard of living on the rise, the s also saw a boom in car sales and with that, auto focused ad campaigns. The bank reminded customers that, like a sponge, their old, unreliable cars soaked up money in the form of frequent repairs and gasoline. But a Manufacturer's Hanover auto loan could put them into a new, more efficient car and help them save money.
The campaign was a success, bringing in thousands of new loans for the bank. In , the same department unveiled its head turning 'Any Car' campaign, showcasing a vehicle created from the parts of 22 different cars. It was the focal point of an aggressive auto loan program.
The message? That the bank provided loans for any car, new or used. This amusing campaign featured these quirky composite cars and print, TV and radio ads and parked them in branches for customers to marvel at. During this mid-century Golden Age of Advertising, each of these banks used clever language and creative imagery to capture the spirit of the time and effectively communicate why it was a great idea to bank with us.
Steven: Technology has revolutionized how bankers and consumers handle money in amounts ranging from the single penny to billions of dollars. Early banks, including those that would become part of JPMorgan Chase, added up dollars and cents by hand, a time consuming task that left a lot of room for error.
Over the years, JPMorgan Chase and its predecessors pioneered technologies that saved money and dramatically increased the speed at which bank work could be accomplished. Around the turn of the 20th century, even simple advances improved the employee and customer experience. The hand cranked adding machine of the s did the work of two people.
The direct dial phone eliminated the need for a switchboard, while the electric coin counting machine tallied with accuracy and was up to five times faster than counting by hand.
In the s, check processing, the backbone of personal banking, was greatly improved with the Recordak. Bank employees used the machine to process large volumes of checks entering the bank by photographing them, saving hours of work a day, and guarding against forgery.
But it was the introduction of the electronic computer in the s that revolutionized banking, propelling the industry forward at an unprecedented pace. Computers quickly became a staple in back offices across the country, and many of our predecessor banks built entire data processing centers devoted to the new technology. In , Chase Manhattan Bank installed an IBM computer, which enabled the staff to process transactions at lightning speed.
Relying on new computer technology, employees processed checks using a high speed sorter that could read magnetic ink characters. Within the first year, it was processing over a million checks per day. As computerization spread across the country, so too did the bank credit card, which transformed America's shopping habits. Now, instead of opening individual charge accounts with each store, bank clients could use one card for their purchases at any store.
ATMs appeared in malls, airports and overseas, making it possible to get cash and perform transactions 24 hours a day. The trend for banking whenever, wherever and however you'd like continued.
With Bank One's Channel , an early home computer banking program launched in , customers could bank without ever leaving the house. The internet brought banking at home into the 21st century, allowing customers to complete transactions securely online through personal computers, while mobile apps like Chase Pay meant banking could be done with the swipe of a finger on a phone, tablet or watch from anywhere in the world.
JPMorgan Chase has come a long way, from bankers computing numbers by hand to a global team of technologists working hard to keep us ahead of the curve.
Behind the scenes, the firm is developing new technologies, deploying artificial intelligence and working in the cloud to advance the financial landscape. This culture of innovation is helping employees work smarter, and customers bank better, every day. We are responsible for preserving the history of the firm and its predecessor institutions, over of them. The firm today is a result of many bank mergers and acquisitions over the years, and is built on the legacy of those predecessor banks.
Our valuable collection tells the story of JPMorgan Chase and will preserve our history for future generations to come. Let's take a look around. This is our climate controlled storage facility, a cool enough environment to prevent paper deterioration and mold growth. We collect and preserve everything, from documents to photos, to artifacts and artwork. We use that material to answer questions about the history of the firm and to better understand its business, past and present, around the world.
Our department was founded by David Rockefeller, chairman of Chase Manhattan Bank, who understood that a bank's wealth is measured in more than just dollars and cents. These stories can be told through what's found on these shelves and in the exhibits we design in corporate offices around the world. Our collection is constantly growing. In here, we maintain millions of records. That's over three miles of boxes. Items come from branches, employees, and alumni of the firm.
We catalog them and integrate them into the larger collection. Elizabeth: Some of my favorite objects are scrapbooks. It was put together by an employee who was at the bank for over 40 years and he clipped all sorts of things - bank promotional items, forms, envelopes, really anything he thought would help tell the story of this bank's history. Virginia: Photographs are among the most requested items.
We have over a million, many of which are stored in these filing cabinets. The images portray everything, from bank interiors and exteriors to employee activities.
These drawers over here are filled with advertisements, posters, and oversized photos. Steven: I love this collection of architectural renderings from the Valley National Bank, which was headquartered in Phoenix, Arizona.
They're not only wonderful paintings, but they're an interesting view into what commercial bank architecture looked like during the s. Virginia: These shelves are where things like artwork, artifacts, and ephemera have their own special home. From 19th century coin counters to 20th century teller cages, the artifacts we preserve help us to bring to life all aspects of banking.
Rachel: Our firm started not as a bank, but actually as a water company. This is one of the original hollowed out wooden pipes that was used to transport water to the homes and businesses of Lower Manhattan. We've carefully preserved it, and our hope is that'll last for another plus years.
Virginia: Our legacy defines us, and it's through these items that we share stories of our firm and its tremendous impact on not just the financial industry, but the world at large. Please review its website terms, privacy and security policies to see how they apply to you. We no longer support this browser. Using a supported browser will provide a better experience.
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